Eye care that starts with people.
“Our roots are in optometry, and our hearts are in compassion and care.”
— Dr. Alan Ulsifer, Chief Executive Officer of FYidoctors
Our beginnings
In 2008, a group of independent optometrists came together with a shared belief: that personal, compassionate eye care was being left behind by finance-first corporations. So they built something different — a network where doctors lead, patients come first, and expertise is always in service of people.
We grew because the model worked. New technology, shared knowledge, world-class manufacturing, and a commitment to doing right by every patient meant that success followed care — every single time.
While our roots are in optometry, our hearts are in compassion and care. Leading with empathy means leading the field.
Our milestones
Founded
Founded by Dr. Alan Ulsifer and a group of doctors across Canada with a shared vision for compassionate, collaborative eye care.
First bannered clinic
FYidoctors opens its first bannered location on British Columbia's Sunshine Coast.
$100M in revenue
We surpass $100M in revenue — proof that a care-first model is a winning one.
Record production & national recognition
The lab manufactures 1,000+ custom lenses in a single day. CEO Dr. Al Ulsifer named Ernst & Young Entrepreneur of the Year.
Net Promoter Score launched
We start measuring what matters most — how patients feel about their care.
Quebec expansion
FYidoctors enters the Quebec market, deepening our coast-to-coast reach.
State-of-the-art manufacturing
Our Delta, BC ophthalmic lab and eyewear production facility opens — one of the most advanced in North America.
Simulation Lab at U of Waterloo
The FYidoctors Simulation Lab opens at the University of Waterloo, investing in the next generation of eye care professionals.
Expanding into the USA
FYidoctors crosses the border, bringing our doctor-led model to American communities.
One of Canada's Top Growing Companies
Recognized by The Globe and Mail — growth you can feel in every clinic.
Great Place to Work® certified
Officially certified as a Great Place to Work® in both Canada and the USA.
Best Workplace in Canada
Awarded Best Workplace in Canada, Most Trusted Executive Team, and Best Managed Company in Canada for the 5th consecutive year.
The future of eye care — and we're building it.
We're not standing still. From expanding our North American footprint to investing in cutting-edge technology and training the next generation of eye care professionals — our best chapters are still ahead.
Growing coast to coast
We're actively expanding across Canada and the USA — bringing doctor-led eye care to more communities, more patients, and more professionals who want to own their future.
Investing in education
Through partnerships like our Simulation Lab at the University of Waterloo, we're shaping how the next generation of optometrists and eye care professionals are trained — at the highest level.
Technology that cares
From our state-of-the-art manufacturing in Delta, BC to digital booking and advanced diagnostic tools, we keep investing in the technology that lets our team spend more time on what matters — you.
Delivering the FYi advantage
Real ownership
Our doctor partners aren't just team members — they're owners. A real financial stake and a real advisory role means their influence is felt in every clinic and across the entire company.
Proven leadership
Our leadership team has scaled the company to 300+ locations across two countries. Their vision attracts world-class support while keeping us doctor-owned and led.
National reach, local heart
Over 375+ locations coast to coast — the scale of a national brand with the warmth and expertise of a local practice. Every community gets the best of both.
Innovation that serves people
From our ophthalmic manufacturing lab to our Simulation Lab at the University of Waterloo, we invest in technology so our professionals can spend more time on relationships — not paperwork.